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تاثير التسويق البنكي على القدرة التنافسية للبنوك التجارية

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dc.date.accessioned 2022-06-19T10:38:14Z
dc.date.available 2022-06-19T10:38:14Z
dc.date.issued 2022
dc.identifier.uri http://e-biblio.univ-mosta.dz/handle/123456789/20792
dc.description.abstract This study aims to highlight the impact of banking marketing on the competitive advantage of commercial banks, in particular the elements of the marketing mix, which are the most important factors influencing their achievement. Faced with the banking sector, profound transformations are taking place at all levels in the provision of services where it is necessary that banking management, the study was chosen (Outside Algeria),Mostaganem, to test the impact of bank marketing in achieving ONE competitive advantage en_US
dc.language.iso other en_US
dc.subject banking marketing , competitive advantage , banking marketing mix , banking service . en_US
dc.title تاثير التسويق البنكي على القدرة التنافسية للبنوك التجارية en_US
dc.title.alternative دراسة حالة البنك الخارجي الجزائري مستغانم en_US
dc.type Other en_US


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