Résumé:
The logistic function is one of the modern administrative functions that aims to
achieve an added value for the customer by delivering the product at the right
time and in the right place, and giving an added value to institutions, which is
represented in increasing their competitiveness and achieving profits by
reducing costs and continuing the flow of materials, but this depends on the
position of Managing logistics activities as a branch in the organization and
integrating them within the organizational structure with other functions to
achieve effective administrative integration and raise performance levels higher.
Through the theoretical side and the definition of logistic management in the
economic institution, and by dropping the content on the practical side, we
concluded that the institution under study suffers from points in some logistical
activities such as transportation and customer service, which can achieve
competitive advantages and the reason is due to the non-inclusion and
integration of activities Logistics as a branch of management, or as an
administrative function in the general organizational structure, hence the
importance of managing logistics activities in the success of institutions and
achieving their strategic goals
