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dc.contributor.author |
قدور بن عطية إيمان, قدور بن عطية رحمة |
|
dc.date.accessioned |
2022-10-11T09:29:06Z |
|
dc.date.available |
2022-10-11T09:29:06Z |
|
dc.date.issued |
2022 |
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dc.identifier.uri |
http://e-biblio.univ-mosta.dz/handle/123456789/21851 |
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dc.description.abstract |
This study aim to give a general view about the companies distribution policy in general and in
Renault company " Mostaganem" in particular and itrole in achieving the marketing activity . For this
purpose werelied on two approaches " the descriptive and the analytical one " also on the interview
between the accountant and the CEO Through the study we did in Renault company Mostaganem
we come out withmany purposesthat the direct distribution makeitamongthose purposeswe have
: Improving the level of services that is provided to the customer, reducing the distribution prices ,
hepint in increasing the level of sale high level of challenge between Renault and other company,
Make the product in the hand of the customer . Reducing the number of exchange, disturbing the
danger. |
en_US |
dc.language.iso |
other |
en_US |
dc.subject |
Distribution, Marketingactivity, marketing performance, marketing mix |
en_US |
dc.title |
دور سياسة التوزيع في نجاح النشاط التسويقي للمؤسسة الإقتصادية |
en_US |
dc.title.alternative |
مستغانم RENAULTدراسة حالة |
en_US |
dc.type |
Other |
en_US |
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