تاثير فيروس كورونا على سلوك التسوق عبر الانترنت

Abstract

This research aims to know the extent of the impact of the Corona virus on online shopping behavior in Algeria through a case study of the OuedKniss website. To answer the problem, we relied in our study on the descriptive and analytical approach, through the questionnaire and the manual unloading mechanism in the tables using the Excel program. In this study, we found that online shopping is one of the uses that are characterized by success, whether for companies or consumers, especially after the crisis that the world witnessed "the Covid- 19 crisis-", which outweighed the balance of electronic purchase compared to traditional purchase in order to avoid the spread of the epidemic and preserve health. This is what we noticedwith the Algerian consumer as a result of the Corona crisis “Covid-19-”.